• Realizing shareholder expectations regarding investment returns and on time payment of dividends.
  • Obtaining the highest possible rates of return by fully taking advantage of all our capabilities for the purpose of optimizing the resources at our disposal.
  • Selecting the most promising economic activities from a wide variety of opportunities
  • Creating wealth by achieving investment returns and creating added value (by creating value chain).
  • Creating a basis for a sustained and long-term profitability.
  • Benefiting from knowledge-based approaches for the purpose of becoming an international organization.
  • Empowering and developing our human resources.